Allegoro Communications | White Papers
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White Papers

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Closeup of a white desk with a rose laying between a modern laptop computer and an antique typewriter. Only half of the laptop and typewriter are shown. Horizontal format.

Content Marketing Gurus have spoken:

 

WHITE PAPERS HAVE BEEN CROWNED THE KING OF B2B CONTENT!

Because…according to this Content Preference Survey,


82% 
of B2B buying decisions are influenced by white papers & 79% of B2B buyers consider white papers more shareable than any other online content.

 

If you’re a B2B Marketing Manager, these 4 questions keep you awake all night:

 

  • How can I generation more leads?
  • What can I do to engage my prospects?
  • How do I stand out?
  • How do people find out about my product/service’s benefits?

 

Evergreen white papers answer all of those 4 questions.

 

A well-written and researched white paper can be recycled for years to come, creating numerous content opportunities for your business.

 

They serve as:

 

  • business and technical reports
  • problem/solution guides
  • product/ service backgrounders
  • information manuals
  • comprehensive data & analytics bulletin
  • downloadable social media shares

 

… and so much more!

 

Simply put, White Papers…

  • Attract

  • Engage

  • Inform &

  • Convince

 

White papers help establish you as an authority in your industry & they are also environment friendly!

 

White papers are your company’s manifesto.

I love data. I believe in recycling. I want White Papers!