Should Your Business Be Blogging?

YES!…as of yesterday, because Blogging

• POSITIONS you as a thought leader in your industry
• INCREASES your SEO rankings on google making you look better than your competition
• PROMOTES your business products and services in social media
• MAKES you stand out through your knowledge and expertise
• STRENGTHENS your credibility
• DIVERSIFIES your marketing strategy in an inexpensive way
• SHOWS your customers that you care
• BUILDS you an online community that trusts you
• CREATES a unique voice for your business that is easily recognizable
• GENERATES tons of content that can be re-used for multiple purposes
• DRIVES more traffic to your website
• ENGAGES your buyers
• NURTURES leads

Things You Need To Know Before You Start Blogging

• You have to ESTABLISH THE THEME
• You have to EMBRACE SOCIAL MEDIA
• You have to be CONSISTENT & TIMELY (google will look at your blog favourably only after you have generated a critical mass of 300+ blogs)
• You have to VALUE QUALITY in WRITING
• You have to realise IT IS NOT ABOUT YOU
• You have to PROVIDE VALUE TO THE READER through your posts
• You need NO TECHNICAL SKILLS
• You need LONGER than 500-word POSTS
• You need a CONVERSATIONAL TONE
• You need GREAT IMAGES
• You need to INTERACT with READERS
• You need to UNDERSTAND that A GOOD BLOG TAKES TIME TO BUILD
• You need to COMMIT…and finally
• You need to PAY TO PLAY

Once you have all these elements in place, you are well on your way to becoming the hotshot influencer you were born to be!

How Can We Help You, You Ask?

At Allegoro Communications we help you achieve all of the 11 Milestones listed above…

PLUS

We:

• Strategize
• Generate Topic Ideas
• Create an Editorial Calendar
• Manage Your Social Media Profiles
• Let You Have ALL the Glory for the Killer Writing